Salewa Unveils New Sella Ski Touring Collection

Reliable, Highly Functional New Products Specifically Designed For Ski Tourers

Salewa North America, the leading mountain sports company born and bred in the Italian Dolomites and owned by the Oberalp Group, has unveiled its new Salewa Sella ski touring collection for the Winter 23/24 season, offering a reliable and highly functional apparel system specifically designed to meet the demands of ski tourers.

The new Sella ski touring collection offers a variety of new products that provide flexibility and performance for ski touring, including light, breathable, and robust apparel that can handle diverse conditions. It’s a collection for all ski tourers – from rookies to pros – who are ready to explore and discover new places, to see winter and all that it offers with new eyes.

From Durastretch softshells via hybrid technical shells to lightweight 100% wind- and waterproof hardshell combinations, the new Sella ski touring collection ensures high functionality and maximum breathability, designed according to body mapping principles that place specific fabrics exactly where they are needed. In addition, the Sella collection outfit is made of robust, hard-wearing materials engineered to last. By using strategically positioned Durastretch inserts, the Sella styles ensure the required full freedom of movement for kick turns and long ascents.

“I need to be able to rely 100% on my equipment during my tours. My gear is subjected to severe punishment, so it’s important that it’s built to cope with this kind of treatment,” said Yannick Boissenot, extreme ski mountaineer and member of the Salewa athlete team. “The Salewa Sella collection products have become firm favorites – they perfectly match my requirements for ski touring, both on the ascents and the descents.”

The new Sella ski touring collection is highlighted by the Sella Durastretch Hybrid Jacket, which offers weatherproof protection for use in adverse conditions and the breathability and freedom of movement for active ascents. At the back and on the arms, the Durastretch softshell main fabric with 22% merino wool provides outstanding breathability and moisture management.

The collection also includes the Sella Durastretch Vest, a wind-resistant, water-repellent and breathable softshell vest for ski touring, as well as The Sella Durastretch Hybrid Pant, with temperature-regulating, bodymapped performance to remain active and comfortable all day without overchilling.

The collection also includes the Sella women’s 24-litre pack, made for ski touring and built around the lightweight and highly breathable Dry Back Contact carrying system. Salewa’s proprietary backpack technology gives a close contact carry for greater stability on skis, yet keeps the back cool, reducing sweat and the associated risk of overchilling in winter.

About Salewa

Salewa is passionate about mountain sports – ambitious alpinism and the mountain experience. Founded in Munich in 1935, the management- led, family-owned company is now located in the Dolomites of South Tyrol. Based at its headquarters in Bolzano, the company develops technical products that combine traditional materials and progressive design. Salewa is committed to high environmental and social standards and rooted in regional identity, quality and integrity. Consistently striving to find new ways to build better, game- changing equipment, the brand has a unique understanding of mountain sports. Progressive mountaineering is about more than just performance, it encompasses an appreciation of the natural world and individual and shared experiences in the mountains. Salewa is a leading international manufacturer of mountain sports equipment with innovative products in four product categories: Apparel, Footwear, Equipment and Technical Hardware.

About The Oberalp Group

The Oberalp Group is a family-owned business based in Bolzano, Italy, that employs almost 700 people worldwide. Oberalp’s North American subsidiary, based in Boulder, CO, runs the sales, operations, marketing, distribution, and service for the Group’s brands in the US and Canada.