Safariland Launches New Customer Loyalty Program

Safariland®, a brand of The Safariland Group®, a leading global provider of safety products designed for the public safety, military, professional and outdoor markets and one of Cadre Holdings, Inc.’s (NYSE: CDRE) (“Cadre”) key brands announces the launch of its new online loyalty program. Designed to reward and show appreciation to its loyal customers, the Safariland Loyalty Program offers a range of benefits and exclusive discounts.

“We are constantly looking for ways to give back to our loyal customers,” said Tim Drnec, VP of Marketing for Safariland. “We understand the importance of building strong relationships with our customer base, and this new loyalty program is our way of saying thank you for their continued support.”

The Safariland Loyalty Program is free to join, making it accessible to all. Customers with existing Safariland accounts will automatically be enrolled in the loyalty program and receive 100 free points. New customers can easily register on the Safariland website to earn points towards discounts on future purchases.

For every dollar spent, customers will earn points. Additionally, by participating in Safariland’s promotions and through referring friends, customers can earn extra points. The “Earn Points” section on the website will provide an overview of current opportunities for customers to accumulate points.

Through point accumulation, customers can redeem various discounts on purchases and future giveaway items. Points redemption is simple, and customers select the desired reward at checkout. Customers can track their progress in their account on the Safariland website. Points earned through the loyalty program will never expire, providing customers with the flexibility to use them whenever they choose.

With the launch of its new loyalty program, Safariland aims to give back to those customers who continuously support them by providing exclusive benefits and discounts. Join the Safariland Loyalty Program today and start earning rewards for your continued support.

About The Safariland Group

The Safariland Group is a leading global provider of a broad range of safety and survivability products designed for the public safety, military, professional and outdoor markets. The Safariland Group offers a number of recognized brand names in these markets including Safariland® Armor, Duty Gear and Communications, Bianchi®, Break Free®, Hatch®, Med-Eng®, Identicator® and NIK®. The Safariland Group’s mission, “Together, We Save Lives®”, is inherent in the lifesaving and protective products it delivers. The Safariland Group is headquartered in Jacksonville, Florida. The Safariland Group is a trade name of Safariland, LLC.

For more information about The Safariland Group and these products, please visit

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