Riton Optics hired Trent Marsh as marketing director. Marsh has almost 15 years of experience as a marketer in the shooting sports industry, having worked in the UTV, trail camera and optics categories.
Marsh is president of the Association of Great Lakes Outdoor Writers (AGLOW) and a board member of the Professional Outdoor Media Association (POMA).
“As the marketing director at Riton Optics, I’m thrilled to join a dynamic team that shares a common goal — to redefine the landscape of the shooting sports industry. With almost 15 years of diverse experience in the outdoor realm, I bring a holistic perspective that transcends optics.
“Our mission is not just about selling products; it’s about crafting an experience for our community of outdoor enthusiasts. Together, we aim for excellence, weaving a tapestry of brand messaging that resonates, fosters camaraderie, and propels us to new heights in the industry,” said Marsh.
