Dovetail Workwear – the largest exclusively women’s workwear brand in the world – unveils its Fall 2024 collection, “Back to Cool.” The new line reimagines heritage workwear classics through a feminine lens, offering women quality garments perfect for the changing seasons.
“Drawing inspiration from vintage workwear, this collection fuses timeless durability with progressive functionality,” says Sara DeLuca, Co-Founder and Head of Product Development at Dovetail Workwear. “By applying a fresh approach to classic workwear, we’ve created iconic pieces tailored for women that not only stand up to the rigors of the job but also seamlessly transition into everyday life.”
New to the line are two jackets built to tackle whatever the day presents. The Old School Trucker Canvas Work Jacket in vintage brown ($149) preserves heritage design details from the staple duck canvas jacket while offering a refined fit for a feminine silhouette. This style features deep slanted front pockets, a secure zippered chest pocket, reinforced elbows, and a warm fleece liner. The lighter-weight M’Fon Work Jacket ($139) is a smart, stylish, water-resistant softshell perfect for work and play. With three zippered pockets and a stretch flannel lining, this outer layer is loaded with features.
For those who relax as hard as they work, the cozy new Flagger Fleece Hoodie ($59) and Jogger ($49) is soft, strong, and stylish. A Dovetail HQ favorite, this fleece combo offers heavy-duty nylon overlays that protect the knit from wear and tear, and reinforcements on the elbows and front pocket add strength and textural contrast. Whether at ease on the job, walking the dog, or traveling, this set is one that folks won’t want to take off.
Rounding out the collection is a timeless western denim outfit for the modern woman. The Zeller DX Workshirt ($79) is a contemporary take on a women’s western shirt, with pearl snaps, discrete chest snap, and a hidden microfiber cloth to keep lenses scratch-free. The Shop Pant ($109), made from high-stretch performance denim, thermoregulates to keep the wearer comfortable in a wide range of temperatures. Complete with 11 pockets, there’s ample carrying capacity for all must-have tools.
Dovetail Workwear’s Fall 2024 collection celebrates the spirit of hardworking women and champions unique needs with each meticulously designed piece. Discover the new collection at Dovetail Workwear’s official website and retailers nationwide.
About Dovetail Workwear
Founded in 2018 and based in the Pacific Northwest, Dovetail Workwear is the largest exclusively women’s workwear brand in the world made by women, for women, and with women. From the skilled tradeswomen to the backyard gardener, Dovetail Workwear makes all-season, all-reason utility apparel that performs and protects without compromising form and function. Utilizing eco-conscious fabrics, ethical sourcing and manufacturing, and available in inclusive sizing, Dovetail Workwear is online and in over 500 retail locations across North America. Get dirty with Dovetail at dovetailworkwear.com @dovetailworkwear.
