OVERLAND PARK, Kan. –– Bushnell®, an industry leader in performance optics, is extending its relationship with I2D Licensed Brands to unveil a new line of portable lighting built to enhance any outdoor experience. With a focus on quality, durability, and innovation, the new product range includes a variety of essential lighting products designed to bring added confidence and convenience on your next pursuit.
“We are excited to introduce our new range of lighting products, designed to provide convenient, powerful light to outdoor enthusiasts,” said Eric Fassnacht, Bushnell Brand Manager for I2D Licensed Brands. “These new, high-quality lights are designed with features that will impress anyone that relies on their light to get the job done right every time.”
Power+ Hat Light and Headlamp: Illuminate Your Path with Versatility
Bushnell’s Power+ 300 Lumen Hat Light and 500 Lumen Headlamp offer unparalleled versatility for outdoor enthusiasts. Equipped with the ability to use either a Bushnell Power+ rechargeable battery or 3AAA batteries, these lighting solutions provide exceptional brightness and long-lasting performance with the ability to swap power sources on the fly.
Tactical Flashlights: Tough, Precise Light When It Matters Most
The 700 Lumen and 1500 Lumen Bushnell® Tactical Flashlights are engineered to provide powerful illumination when you need it most. The 1500 Lumen tactical flashlight, compatible with either the included Bushnell 18650 rechargeable battery or 2 CR123 batteries, delivers exceptional brightness and durability. For those seeking a more discreet option, the 700 Lumen tactical flashlight offers similar versatility. Both lights are designed to be compatible with standard 1 inch mounts and feature Type III Hardcoat Anodized bodies, glass lenses, and are IPX7 waterproof.
Rubicon Lighting: Modern, Dynamic Design
This innovative lineup features the 300L Headlamp, offering versatile lighting modes and automatic brightness adjustment; the 300L Lantern, providing uniform 360-degree illumination with adjustable brightness and deployable legs; and the 500L Rechargeable Flashlight, delivering powerful brightness and long-range visibility.
The new Bushnell camping products are now available for purchase at select outdoor retailers, Bushnell.com, and Amazon. For more information about these products and the complete Bushnell product line, please visit Bushnell.com.
About Bushnell – Built For The Pursuit
Bushnell, a Vista Outdoor brand, has been the industry leader in high-performance sports optics for more than 70 years. Our guiding principle is to provide the highest quality, most reliable and affordable sports optics products on the market. And, our commitment to outstanding customer service and strong retailer partnerships is unmatched. Bushnell boasts leading market share in all of the sports optics categories, and our products have consistently won design and performance awards. Our product lines enhance the enjoyment of every outdoor pursuit from spectator sports, nature study, hunting, fishing and birding to stargazing. For news and information, visit www.bushnell.com or follow us on Instagram at www.instagram.com/bushnell_official/ and Facebook at www.facebook.com/bushnell.
About I2D Licensed Brands
I2D Licensed Brands, LLC is a wholly-owned subsidiary of Insight 2 Design, a leading design and marketing company of outdoor camping equipment. I2D Licensed Brands portfolio of products includes camping tents, canopies, chairs, tables, sleeping bags, lights, coolers, camp pads, and more. For inquiries, email firstname.lastname@example.org or visit www.insight2design.com.
Media Contact: Jason Brodbeck
Vice President Brand Licensing